Brand assets

Official Ferra logos, colours and type for press, partners and anyone writing about us. Use them as supplied.

Download all assets

Logo

Use the full logo wherever there's room. Use the icon on its own only where the full logo won't fit.

  • Ferra full logo, light
    Full logo, lightFor dark backgrounds
  • Ferra full logo, dark
    Full logo, darkFor light backgrounds
  • Ferra icon
    IconWhere the full logo won’t fit
  • Ferra icon, reverse
    Icon, reverseYellow on ink
  • Ferra one colour, black
    One colour, blackFor single-colour print
  • Ferra one colour, white
    One colour, whiteFor single-colour print on dark

Clear space and size

Keep space around the logo equal to half the icon’s height. Never set the full logo smaller than 24px tall on screen, or the icon smaller than 16px.

Ferra logo with its clear space marked
Ferra logo at 24pxFull logo, 24px minimum
Ferra icon at 16pxIcon, 16px minimum

Colour

Yellow is the brand. Use it for the icon and for one highlight at a time, set against ink.

  • Ferra yellow#FFB344 · RGB 255 179 68
  • Ink#010104 · RGB 1 1 4
  • White#FFFFFF · RGB 255 255 255
  • Steel grey#C2C2CA · RGB 194 194 202

Type

Both typefaces are free on Google Fonts.

Writing our name

In text, write Ferra. The capitalised FERRA belongs to the wordmark only. Our company name is Ferra, Inc.

Press and partners

For interviews, product images or a file we haven’t listed, email us.

hello@bidferra.com
JF
Josh Ford · Co-Founder, Ferra
Send a set we haven’t seen. We’ll run it.